New Senior Management Position, New Western Zone Manager

Wednesday, March 31, 2010

SUWANEE, Ga., March 31, 2010 - In support of its continued growth, Mitsubishi Electric Cooling and Heating Solutions (Mitsubishi Electric) announces the expansion of their sales force with the creation of a new position and the addition of a new zone manager to the Mitsubishi Electric team.

Buddy Delaney, formerly the western zone manager for Mitsubishi Electric, has accepted the position of manager, strategic accounts and utilities, a new senior management position within Mitsubishi Electric. Doug Romeo will be the new western zone manager for Mitsubishi Electric.

"I am very pleased that Buddy Delaney has accepted a new challenge within our organization. Buddy's industry experience and relationship-building qualities make him perfect for this position," says Eric Griffin, director of sales -central and western zones, Mitsubishi Electric, "This is a new endeavor for our sales department and now we have a seasoned professional leading that effort."

In this new role, Delaney will be managing Mitsubishi Electric's sales effort, concentrating on utilities and organizations promoting energy efficiency.

"Buddy's efforts and leadership will help increase product sales by leveraging the marketing strategies of electric utilities that align with ours, and allow Mitsubishi Electric to have a larger presence at utility conferences and events," said Griffin.

Delaney joined Mitsubishi Electric seven years ago as a regional sales manager for southern California, Arizona and Hawaii. He held the position of western zone manager for four years before accepting his current position. Before joining Mitsubishi Electric, Delaney spent 10 years as the vice president and general manager of Potter Roemer, a Los Angeles manufacturer and distributor to the interior fire protection industry. He holds a Bachelor of Arts degree from Marquette University, Milwaukee, Wis.

Doug Romeo joins Mitsubishi Electric with more than 25 years of industry experience. Most recently, he was the general manager of the Lacy and Seattle, Wash., branches of the contracting firm Temp Control Mechanical Services (TCMS), Portland, Ore. Romeo spent 10 years with York International, York, Pa., a heating, ventilation, air conditioning and refrigeration supplier, as regional manager and factory branch sales manager. He is also a veteran of the U.S. Air Force where he began his training in HVAC. Romeo will use his sales skills and leadership to grow commercial and residential sales within the western zone region.

For more information about Mitsubishi Electric Cooling and Heating Solutions products and technology, please visit

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About Mitsubishi Electric Cooling and Heating Solutions

For 30 years, Mitsubishi Electric Cooling and Heating Solutions, with headquarters in Suwanee, Ga., has been a leading marketer of intelligent air-conditioning and heating technology, manufactured by its parent corporation, Mitsubishi Electric. The Division's market distribution includes North America, Latin America, the Caribbean and Bermuda. In 2010, Mitsubishi Electric HVAC's VRFZ Hyper-heat INVERTER technology received a Top Product award from Building Operating Management magazine. In 2009, Mitsubishi Electric's Mr. Slim® M-Series was chosen as one of Building Products magazine's Green Product award winners and the Mr. Slim Hyper-Heat INVERTER system was chosen as a winner of Architectural Product's annual Product Reports Additionally, the CITY MULTI® VRFZ system was judged a Product of the Year Gold Award winner in the HVAC/R category by subscribers of Consulting-Specifying Engineer (CSE), the Mr. Slim® P-Series Hyper-Heat INVERTER systems received a Readers' Choice Award from Building Products magazine and CITY MULTI received Honorable Mentions in the HVAC Commercial Equipment  and Dealer Design award competitions from ACH&R News. In 2008, Mitsubishi Electric HVAC not only received a Top Products Award from Building Operating Management for its P-Series four-way cassette, but its Mr. Slim MSZ-FD09/12NA was voted #1 in the Contracting Business HVAC Comfortech Product Showcase Awards in the Forced Air Heating category.

Contact: Kate Krejci
Griffin & Company, Inc.
888/420-0256 ext. 102


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