Nardello Promoted to Vice President of Sales

Friday, June 15, 2007

Suwanee, Ga. - Mitsubishi Electric HVAC, Suwanee, Ga., has promoted Salvatore "Bud" Nardello to the position of vice president of sales, according to William Rau, senior vice president and general manager.

"Bud has been instrumental in enabling Mitsubishi Electric HVAC to increase its market share since he became national director of sales three years ago," says Rau. "His leadership has increased customer acceptance and enthusiasm for our division and its products."

A veteran of split-ductless HVAC technology, Nardello first joined Mitsubishi Electric HVAC more than 20 years ago as one of its four original team members when Mitsubishi Electric first launched its Mr. Slim product in the U.S. market. Nardello joined Mitsubishi Electric HVAC as the western regional manager, then moved to eastern regional manager and was promoted to zone manager in 2000.

In 2004, Nardello was promoted to national sales director. Since that time, the Mitsubishi Electric HVAC Advanced Products Division has experienced unprecedented growth, with sales playing a large role in supporting Mitsubishi Electric HVAC's vision: a market with tremendous potential, fully developed by an alliance of dedicated distributors and contractors.

"Bud understands how best to sell the features and benefits of our product line and unique technology," says Rau. "I'm confident that Bud is the most suitable individual for this position and that he will be integral in allowing Mitsubishi Electric HVAC to continue to thrive."

About Mitsubishi Electric HVAC Advanced Products Division

For more than 25 years, Mitsubishi Electric HVAC Advanced Products Division, headquartered in Suwanee, Ga., has been a leading marketer of intelligent air-conditioning and heating technology, manufactured by its parent corporation, Mitsubishi Electric. The Division's market distribution includes North America, Latin America, the Caribbean and Bermuda. Mitsubishi Electric HVAC, an Official Sponsor of The PGA TOUR and Champions Tour, continues to build brand loyalty, increase its market position and deliver exceptional customer service through the Mitsubishi Diamond Alliance program. This program is a strategic platform of training-based achievement programs designed to synergize the efforts of Mitsubishi Electric HVAC distributors, contractors and design engineering firms. For more information on the Mitsubishi Diamond Alliance, Mr. Slim® split-ductless cooling and heating systems, CITY MULTI® Variable Refrigerant Flow Zoning (VRFZ) technology, compressors, PlasmaPure room air purification systems, a full line of accessories for the Mr. Slim product line, including Line-Hide line-set covers and the Mitsubishi Electric HVAC Advanced Products Division, call 800/687-1966 or visit


A 2006 survey by ACH&R News listed Mitsubishi Electric as contractors' most preferred ductless manufacturer and the number one brand in price/value, availability, reliability and performance specifications. In 2004, Mr. Slim received a Bronze Award in ACH&R News' Dealer Design Awards contest and CITY MULTI received a Bronze Award in the HVAC product category in 2005 for Consulting Specifying Engineer's Product of the Year contest. Additionally, in 2003 and 2004, the Air-Conditioning & Refrigeration Institute (ARI) recognized Mitsubishi Electric HVAC for achieving a 100 percent success rate for the Mr. Slim product for three consecutive years. In 2005, CITY MULTI was named as one of the top 100 smart products for buildings by Buildings Magazine.

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